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Marketing Christian Schools: 
The Definitive Guide

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Free online seminars weekly!

Parent Satisfaction and Referral Survey info

A proven, research-based approach to Increase Your Word of Mouth Effectiveness

 

 

 


Lifting Off ... Soaring Ahead
New! Version 3.0
12-Hour Christian School Marketing Seminar

10th Anniversary Special
Pay by July 16th, and
two schools can attend the seminar
at last years prices!

 

Newly revised for the 2010 - 2011 marketing season:
--A new 179 page workbook,
--Over 300 slides,
      ***and***
--Complete access to our newly revised coaching video library for 30 full days after the seminar..

Everything you need to dramatically increase the enrollment at your Christian school, even in a recession.  Research-based and laser-focused on what actually works.   

With the August, 2006 release of Volume 1 of Marketing Christian Schools:  The Definitive Guide, GraceWorks Ministries completely revised our "Lifting Off ... Soaring Ahead" Christian School Marketing Seminar.

We've kept the best ...

One School at a Time -- each seminar is done for the entire team of your school only ... you can be completely open and honest about the difficulties you face.

Invite Your Entire Marketing Team -- staff, volunteers, Boards, secretaries -- everyone is welcome ... up to 15 people!

Each Participant Receives All Seminar Materials -- including a 125+ page workbook, implementation guide, slideshows and other handouts.

Volunteer-Friendly Friday Evening / All Day Saturday Format -- with modular design, to accommodate busy people and schedules.

Volunteer Mobilization Luncheon -- now expanded to 2 hours.  The most important part of the seminar -- here's where we get down to the business of who is going to do what by when.

Two Days of Senior-Level Consultant Time -- typically over 16 hours.

Fully Guaranteed -- If, at the end of the seminar, you are not completely satisfied, GraceWorks will cheerfully refund your entire seminar fee. 

... Added some tests ...

Marketing Self-Assessment -- completed before the seminar starts -- including financial aid / tuition / costs, as well as retention, leads, and lead closing analysis.  Now, your consultant reviews the results of your marketing self-assessment with all appropriate decision-makers present.

Parent Satisfaction and Referral Survey (PSRS) -- a 4-minute online parent survey, based on decades of customer satisfaction and loyalty research, concretely assesses parental satisfaction and willingness to refer to your school.  The PSRS is also completed before the seminar, with results presented both before and during the seminar.  Now with a unique lead generation system included.

Custom-Tailored -- The seminar is custom-tailored to your needs. GraceWorks now targets the content for each individual seminar to give you the highest leverage answers ... the best solutions to improve your marketing situation most dramatically.  

... And re-did the rest!

Includes Marketing Guide and Team Upgrade -- Marketing Christian Schools:  The Definitive Guide, Volume 1, (C) 2006 is included in the seminar -- all 600 pages.  The Team Upgrade CD is also included, which gives you copyright permission to reproduce the entire Guide for up to 15 members of your marketing team, along with 350 recommended marketing action steps in Microsoft Project format. 

Completely materials.  All hand-outs in three bound workbooks, over 270 pages per participant.  Designed to be easy for self-study, and to be used with our online coaching videos.  The most volunteer-friendly seminar we've ever done.  50% new content!

A New Focus - Mobilizing leaders, implementing action.  We know what works, but will volunteers execute?  By giving your volunteers access to all online training for 30 days, your GraceWorks consultant can focus on raising up your volunteers to do the work.

Reserve a date now.

What Lifting Off ... Soaring Ahead Seminar Participants Say

Well, I'm recovering from the weekend.  Dan, it was awesome!  It was somewhat like a fire hydrant of information for me, but I loved it.  My mind won't quit ... I need some absorption time!!  I'm inspired, and I thank you so much.  Karen Pruitt, Central Christian Academy, Wichita, KS

Great to know what works, so we don't waste time trying to "re-invent the wheel." Lots of practical info; gives us hope that yes, we can make it!  Seminar Participant

The most helpful part of the seminar was learning what specific steps to take to develop and implement a plan to grow our school.  Seminar Participant

What a great way to talk about our school in a constructive way.  Looking forward to a bright future.  Good to have a professional to guide and lead us.  Thank you and God bless.  Seminar Participant

Dan's presentation was warm yet professional.  He provided us with very helpful and practical analysis of information developed by the surveys.  The technical advice regarding website design and marketing was very helpful.  Seminar Participant

I learned way more than I thought possible.  Great to have a group hear all this so we can work together.  Kelly Schmidtke, Seminar Participant

You were very fair in both praise and critiques.  It is helpful to have an outsider's opinion.  Seminar Participant

Dan was warm and real ... and very patient.  We'll need a follow-up in a year! Seminar Participant

Important and excellent info.  A necessity in today's world.  Seminar Participant

The most helpful parts of the seminar were the practical ideas and the discussion.  Dan is rich with knowledge ... and wisdom.  Pastor Scott Mews, Seminar Participant

The wealth of experience and research which Dan draws on, especially as it translates into practical suggestions, is outstanding.  Seminar participant

Dan Krause came to our school last summer and provided us with training that revolutionized our thinking regarding finances, retention, literature, website, and much more. We have begun using his methods in several areas including the recruitment of new students. In the past we sent out packets with enough information to help parents decide NOT to enroll at our school. Now parents are so eager to enroll that we have waiting lists for the first time ever in our preschool. We have growth at our school this year when many other schools have declined in enrollment. We often make reference to our training with GraceWorks and use it as a standard even in the area of developing strong relationships! We trust his experience and know his heart for and understanding of Christian education guides the principles he employs. We have never regretted the investment we made in GraceWorks' training.   Jane Helleckson, Principal and Preschool Director, Riverside Christian School, East Grand Forks, MN


Marketing Your Christian School with Lifting Off. . .Soaring Ahead

GraceWorks' Lifting Off . . . Soaring Ahead Version 2.0 is the essential Marketing Seminar for your school.  Learn how to:

See the Big Picture of Christian School Marketing Activities -- What works?  What's questionable?  What's a bunny trail?

Find out What Your Parents Really Think Are the Strengths and Weaknesses of Your School -- as well as what areas need immediate improvement.

Determine Parents' Real Priorities for Improvement -- beyond the typical, “It all sounds good to us.”

Get the Money Right -- particularly now, in a recession.  Provide an effective answer for "How much is your tuition?"

Plan Dramatic Enrollment Increase -- through a well-rounded promotional plan and how to use volunteers to get it all done.

Think Clearly about the Costs and Benefits of Promotional Activities -- particularly expensive options such as the Yellow Pages or direct mail.

Prioritize Your Collateral Materials Needs -- including decent copy and solid lay-out  “on the cheap.”  Print quality materials without paying a printer.

Maximize Your Facility Visibility -- and use your signage secret weapons.

Dramatically Enhance and Retool Your Word of Mouth Referral Program -- your single best source of leads.  (Includes a 17 page calendar of word of mouth marketing activities, month by month.)

Shift the Focus of Enrollment Activity -- quit selling, and really minister to new parents.  GraceWorks will show you how, using the most researched selling methodology in the world.

Organize a Lead Follow-Up Program -- one that is automated, inexpensive and time-efficient as well as really shows you CARE.

Position Yourself to Enroll Students -- even after the school year has started.

Fit Your Web-Site into Your Overall Marketing Plan -- what you need and what you don't need. 

Host Your Web-Site and Have Web-Based Response Forms with Automated Responses -- all for a lot less than you think.

Get realistic and practical with church marketing -- difficult, but still doable.

Priced at $1495 to $2195
(Sliding Scale based on Your School's Enrollment)

Your Enrollment:     Your Price:
 

Three additional ways to reduce the cost of the Marketing Seminar:

(1) Deduct $125 if you purchased Marketing Christian Schools: The Definitive Guide, Vol. 1 and the Team Upgrade.

(2) Deduct $199 if you recently purchased the Parent Satisfaction and Referral Survey.

(3) Do not count preschool in the enrollment calculation.

Date Preferences


First Date Choice:

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Seminar Reservation -- Reserve your spot now.   Hold for just $350 down payment.  (Balance due prior to your seminar.)

 
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